Trail running is a niche sport with a passionate following. TrailRunner is the premier magazine and voice of the sport. With a limited budget and tight deadlines, TrailRunner needed a new look and feel that would help position it against much larger competitors like Runner’s World. Moxie Sozo worked with the publisher and editorial team to re-design and art direct this publication, based off of specific brand strategy and marketing goals. The new look was well-received by readers, and the magazine continues to increase its circulation.